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first lettuce you see prices and recipes

first lettuce you see prices and recipes

First, the image of an iceberg lettuce that cost $11.99 went viral. Then KFC announced it would use a mixture of lettuce and cabbage in its burgers due to delivery issues across the country. The prices of vegetables are currently skyrocketing.

And look, there’s been a lot of attention for iceberg lettuce, but let’s be clear about this: iceberg is the worst of all lettuces – no, all of them vegetables† And we have more serious things to worry about. Broccoli! beans! silver beet! Zucchini! (Zucchini! For $11 a kilo?!).

Why are vegetable prices rising?

A mix of things is causing the price hike, but the main culprits are floods, war and a global pandemic. What a time to be alive.

Recent floods in northern NSW and Queensland have devastated crops. And at this time of year, much of Victoria and NSW’s fresh produce comes from this region, the Lockyer Valley. In addition, the Russian invasion of Ukraine and the lockdowns in China have led to huge price increases for farmers. Things like fuel and fertilizer have risen, making vegetables more expensive to produce and transport.

Of course, in some parts of remote Australia, staggering prices for groceries are the norm. Photos that were submitted to a parliamentary research on food security and prices in indigenous communities in 2020 showed a three-liter bottle of milk for $7.30, among other outrageous prices. But for most of the country, paying so much for veggies is new — in fact, Michael Harvey, a senior analyst at Rabobank, told Guardian Australia that Australians had seen the highest price growth in 10 years.

How much do vegetables cost where you are?

We want to capture this moment across the country. Snap a photo of the most expensive vegetable at your local supermarket – or one that really freaked you out at the price – and send it to us at [email protected] with your name, the name of your city and the supermarket.

And if you are a savvy shopper or handy in the kitchen, send us tips on how to get cheaper vegetables or recipes to cook with the products you can afford without the help of a loan shark.

Go on, hit see the jokes

If you can’t laugh, you’ll cry. So to stop the tears, here are some of the best and worst jokes about these price hikes.

In a classic example of law enforcement types trying to be funny but just coming off as a little weird, the Queensland Police Department joked publicly about salad prices.

The “millennials are poor because they keep making it” joke — one that will never die — reared its ugly head.

That would be a lot funnier if it didn’t hurt so much.

So what can you do?

First, not all vegetables are that expensive. Coles chief operating officer Matt Swindells told Nine’s Today program that “other produce abounds” such as pumpkins, avocados (!), Asian vegetables like bok choy and bok choy, carrots (ah, the good old carrot) and cauliflower.

Second, shop more locally. While the rain and a colder-than-usual start to winter have affected produce in much of Australia, shopping at local farmers’ markets or subscribing to a locally-grown vegetable box can cut costs depending on where you live.

Of course, not everyone can do that – so let’s collect those creative end-of-time recipes at [email protected] and help your fellow man Oh dear readers out!

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